Below you will find guidance for terms specific to ZEISS as well as suggestions for spelling, numbers, dates, punctuation, and capitalization where English has multiple acceptable forms. This will help improve consistency across ZEISS communications. The list is not exhaustive but intended to provide practical guidelines to support a uniform ZEISS Corporate Language.
Generally, we use American spellings for global communications at ZEISS.
We still observe local variations for proper names, such as the Aloka Vision Programme in India, as well as accepted alternative spellings for internal programs, like the People Development Dialogue, or a specific target group.
Our preferred dictionary is Merriam-Webster.

Corporate Brand, Communications & Public Affairs